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Trade readies launches for new Paolini
20.08.08 Caroline Horn
Midnight launches will be held in bookshops for Brisingr, the latest Christopher Paolini title in the Inheritance Cycle series.
Up to 150 stores are expected to hold events to support the launch on 20th September, said publisher Doubleday, with Waterstone's branches and a number of independents showing strong interest in running midnight events.
The high interest level has been indicated already by pre-orders on Amazon, where Brisinger has remained near the top of the pre-order chart for three months. UK sales to date of the first two books in the series, Eragon and Eldest, have reached more than 700,000 with a value of some £6.3m before discounting, according to Nielsen Bookscan.
While the UK print run has not been revealed, US publisher Random House has announced a first print of 2.5m copies, its largest ever for a children's book. Worldwide sales of the first two books stand at 15m.
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